In this seminar, through a series of visual presentations and classroom discussions, Mary Virginia Swanson will lead participants through the essential steps of thorough research and wise decision-making to create work that is authentic in both its creation and presentation with the strongest possibility of sponsorship, exhibition and publication.

Topics include:

• Developing project concept and defining audience.

• Identifying / establishing relationships with sponsors, collaborators and venues.

• Researching / testing production materials appropriate to desired audience.

• Defining marketing strategies to share work in production with industry professionals.