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WEBINAR - The Long Term Personal Project: From Concept to Audience

Sat, Sep 26

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Joshua Tree Center for Photographic Arts

When an idea for a project becomes clear and the passion to produce new work overtakes us, artists begin a journey unlike any other. Understanding your desired audience and the impact of your project are critical to achieving the expectations and results you desire. (Image © Susan kae Grant)

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WEBINAR - The Long Term Personal Project: From Concept to Audience
WEBINAR - The Long Term Personal Project: From Concept to Audience

Time & Location

Sep 26, 2020, 9:30 AM – 12:30 PM PDT

Joshua Tree Center for Photographic Arts

About the Event

In this seminar, through a series of visual presentations and classroom discussions, Mary Virginia Swanson will lead participants through the essential steps of thorough research and wise decision-making to create work that is authentic in both its creation and presentation with the strongest possibility of sponsorship, exhibition and publication.

Topics include:

  • Developing project concept and defining audience.

  • Identifying / establishing relationships with sponsors, collaborators and venues.

  • Researching / testing production materials appropriate to desired audience.

  • Defining marketing strategies to share work in production with industry professionals.

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